Anusuya Ben- A Budding Entrepreneur from Adivada

Luhar Anusuya Ben, a female resident of remote village Adivada which is a part of Becharaji taluka, belongs to a deeply conservative family where she is the head of the family. The idea of women leaving their homes to earn livelihood is inconceivable in this strata of the society. Over the last few years, the economic situation of her family had gradually declined to an eventual standstill as they are doing labour work to survive. Anusuya ben ultimately decided to explore alternative means of income generation to provide her children a better living standard.

The total project area of the Adivada (IWMP-4) village is about 793.5 Ha of which 393.5 Ha is proposed to be treated under Integrated Watershed Management Programme (IWMP). The nearest town is Bechraji which is about 10 to 20 Km from watershed area, which is well connected by pucca road. The project area lies in nearest boundary of patan district. Patel, Thakor, Rabai, Harijan, Darbar community resides in the village.

As Anusuya ben had the skills of making handicraft items, she was chosen as the livelihood beneficiary of the IWMP project. She had been given the training through Chuvad Gram Vikas Trust for making the handicraft items for one week. She had found the training useful for adding values to her skills of making handicraft and marketing with business representatives of different locale. As per Anusuya Ben “ The training took me a step ahead involved in making handicrafts of decorative items, how to improve upon their quality and how to meet the demand.”

Fig. 1 : Displaying Handicraft Items during National conference team visit (Rajasthan team) at Mehsana

For initiating the work she had been given a financial support of Rs. 10,000 under IWMP Project during Aug 2013. From that money she purchased the raw materials required for making handicraft items from Mahesana & Ahmedabad at wholesale price. She prepared the handicraft items at home like decorative wall hangings, door hangings, pearl anklets, bangles etc. She sells her handicrafts items at the neighboring villages of Adivada and also manages to bring order from the customer easily.

Her business has been doing well and she would like to continue developing it by streamlining the goods and products that are high in demand. Anusuya Ben business generates Rs. 50/- to Rs 70/- on per item. Every month she sells around 50 handicraft products which fetches her Rs. 2500/- to Rs. 3500/- per month respectively. A portion of her income is invested in the business while the rest contributes to the household expenses.

According to Anusuya ben : “Life has been good. I get enough money to sustain my family and I get to meet people and organize my Store of handicraft items on project occasions at Adivada Village. It has made me more responsible and improved the financial situation of my family.” 

Fig. 2 : Display of items in front of Anusuya Ben's home

Although it is a very small step taken for livelihood augmentation but it has bring a remarkable positive impact in her life. For future prospect of her business DWDU Mehsana is continuously involved for capacity building and scaling up the business.


Contributor: Bhatt Rajal Ben (WDT CM), Choudhary Balwant Bhai (WDT Agri), Deepali Solanki (Technical Expert), Arun Adhikari (Technical Expert)

The article can also be found at State's blog "NeerChetna"

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Cultivating the Difference - A Case of Crop Demonstration in Suraj Village

Basic village information: Suraj village is located in Becharaji taluka of Mehsana district of Gujarat. The total geographical area of the village is 1195.90 Ha. Generally the region experiences irregular rainfall with an average of 400 mm. The topography of the land is flat with medium black soil.

Integrated Watershed Management Programme (IWMP) had started its interventions in the village in 2009-10 (i.e. Batch I Projects). In IWMP 2 (Becharaji Project), there are 6 villages in which Suraj village is one of them. The total geographical area of the watershed is 5681.70 Ha out of which 5000 Ha was proposed for treatment under IWMP.

Cash crops such as cotton and castor are cultivated approximately in an area of 80 Ha of the village. Here, the average yield of cotton is 500 kg./Ha against the average district production of 640 kg/Ha (source: agri.gujarat.gov.in as on 2009-10). Cotton yield had been declining in this village despite increasing dose of NPK fertilizers every year.

In absence of sufficient knowledge, farmers here were used to practice their own way of farming, which includes

• Insufficient FYM (Farm Yard Manure) application 
• Single tillage 
• High rate of seed application (with the mindset of perceiving higher yields) 
• Irregular sowing & fertilizer application (high basal dose)

In order to address this issue, an on-farm-trial was taken up in IWMP DPR to demonstrate the benefits of scientific farming of cotton. The agriculture staff of the Multi disciplinary team had organised several Gram Sabhas to motivate villagers to come forward for taking up the on-field-trial of cotton on his farm. The villagers then suggested the name of enthusiastic Shri Nadoda Jagmaal Bhai Juva bhai. He is a progressive farmer of this village having 1.06 Ha of agricultural land. Earlier Jagmaal bhai used to advocate heavy doses of fertilizers and pesticides to enhance crop productivity but did not achieve the required production.

Out of 1.06 Ha, 0.47 Ha of his agricultural land was used for crop demonstration of cotton on his field while leaving the other part for his regular farming. This was done to show the clear difference between the newly adopted scientific farming and the traditional one. He attended all the meetings and trainings related to scientific agriculture practices coordinated with the help of Krishi Vigyan Kendra (KVK), Kherva.

Initially the KVK gave the farmers a detail account about crop demonstration technique and sowing measures. The highlights of training are as follows

1. During kharif season, deep tillage should be done
2. 6 to 8 tractors of FYM to be applied on the fields
3. After applying FYM, once again tillage should be done
4. Sowing should be done at suitable time

The methodology of crop demonstration goes as follows: “Soil testing was done for major macro and micronutrients. Based on soil testing results fertilizer schedule was prepared (120:90:45 for demo plot & farmer applied 128: 92:45). With the help of a rotavator, crop residues were incorporated into the soil. Sowing was done in the 1st week of June 2012 with a spacing of 5 feet between the rows and 2.5 between plants and the seed rate was 0.3 kg/ha (therefore 0.6kg applied in 0.47 Ha). A basal dose of DAP was then applied to the demo plot (4.5:11.5:0) and farmers plot (36:92:0). The cost of fertilizer for demo plot accounted for Rs 8000/- ( FYM = Rs 6000/- & vermi compost = Rs 2000/-) whereas for farmer plot it was Rs 4000/- which accounts solely for FYM. The source of irrigation was kept same in both the plots.”

Fig. 1 : Shri Nadoda Jagmaal Bhai Juva bhai in front of demo plot

The post harvest comparison is mentioned below:

S. No	Particulars	Demonstration Plot (0.47 Ha)	Farmer’s Plot    (0.59 Ha)
1	Quantity of Seeds (gm)	600	900
1	Crop duration  (in days)	180	180
2	Cotton Balls (No.)	156	73
3	Average weight per cotton ball (gm)	7.17	6.23
4	Cost of cultivation (Rs)	22,010/-	20,670/-
	Seed	1240/-	1860
	FYM	6000/-	4000/-
	Vermi Compost	2000/-	0
	Fertillizer	1570/-	2210/-
	Irrigation	11,200/-	12,600/-
5	Yield (Kg)	1962	1185
6	Gross return (Rs.)  (Market Price Rs 63.5/kg)	104967/-	63398/-
7	Net Return (Rs.)	82957/-	42727/-
Comparing Net Return per ha. (Rs.)		176504/-	72419/-

The crop demonstration plot, although less area than its counterpart, not only gave better yield but also provide higher remunerative returns (almost more than double). Having witnessed the results, more and more farmers are coming forward to adopt scientific farming method. The increasing number of farmers query and participation in training also depict the indirect impact of crop demonstration. As of now approximately 25 farmers have shown their interest to adopt scientific farming in their own fields. Further training plan has been made in coordination with the KVK to provide technical input to the interested farmers.

It can be said that crop demonstration under IWMP project in the village has surely made some difference in the cropping practices of the farmers and will continue to inspire in the near future.


Contributors: Desai Iswarbhai (WDT- Agri), Pankaj Raval (WDT-CM), Shri Nadoda Jagmaal Bhai Juva bhai (Beneficiary Farmer), Deepali Solanki (Technical Expert)

The article can also be found at state's blog "NeerChetna"

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Ensuring Drinking Water Security – A Case of Dodivada Village, Mehsana

Adivada (IWMP-4) project is located in Bechraji Taluka, Mehsana District of Gujarat state. The nearest town is Bechraji which is about 10 to 15 Km from watershed area which is well connected by pucca road. The project area lies in nearest boundary of Patan district.

Dodivada village of Adivada cluster in which Patel, Thakor, Rabari, Harijan, Darbar and other communities are the primary inhabitants of the watershed village. The livelihood of these people is primarily based on rain fed agriculture, wage labour, animal husbandry. The population of the village is 2111 respectively.

But the major issue in the village was scarcity of water for drinking as well as for life saving irrigation of their valuable crops; especially in the hamlets which are comparatively new settlement which don’t have these established facilities.The village did not had any reliable source for drinking water. There was only one drinking water tank in the village which was in worn-out condition earlier. The height of the tank was short; as a result there was continuous leakage from the tank. As per socially imposed construct the women in the villages had to spend a lot of time to fetch Drinking water for their households. They need to walk down 2km to the next village to fetch water for their drinking purpose. Thus, the availability of perennial drinking water was an acute problem in the Dodivada village. With the inception of the IWMP project, the Dodivada village of Mehsana district was taken under IWMP 4 in Batch-II in year 20010-11 by DWDU-Mehsana.

The project is purely community oriented and local people have a clear say in their resource management, utilization and its conservation. The project is planned, managed, executed and operated through community based institution (Village Watershed Committee).

Community and Participation: As a part of the participative planning process the drinking water availability was identified as the major problem in the village. The solution for the same came across as an outcome of PRA Exercise conducted by the Watershed Development Team during the preliminary phase of project planning. The Watershed Development Committees, PIA and Gramsabha decided to repair the existing drinking water tank to have permanent solution of this problem. The WDT finalized the activity under Entry Point Activity and works were started after approval of Gram Sabha constructed and completed within months at a cost of Rs. 2.84 Lakhs.

The Way Ahead... As an impact of this intervention currently this drinking water tank is the main drinking water source available within the village providing drinking water to the 500 village households round the year.

• Technical Detail: 5.50 Mt. Height Dia. Mt.: 5.80 
• Storage Capacity: 1, 35,000 Lit. 
• Cost of Construction: 2.84 Rs. In Lakhs.

This activity undertaken under EPA helped successfully to gain trust of the villagers for operationalizing IWMP further in the village.

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